Harnessing Your Personal Brand

"Brand awareness and techniques used to promote, build, strengthen personal brand were most useful. I took away practice tools that I can use in daily interactions." 

Harnessing your Personal Brand Participant


Our roles are constantly evolving with organisational and marketplace changes. At every transition, all professionals must learn new skills, adjust to new expectations, build new relationships and redefine or re-negotiate their roles. At the core of these challenges is perception – how you see yourself and how others see you. This is the cornerstone of your Personal Brand. Using a blend of thought leadership theory, personal reflection, peer conversation and practical skill building this program will help participants to create a compelling value proposition statement that articulates their authentic personal brand – what they stand for and how they can stand out. Participants will explore their unique combination of skills, attributes, strengths, passions and personal style to build a memorable and compelling value proposition statement they can use in their interactions with clients and stakeholders in the organisation.

  

Learning Outcomes

• Discover individual unique personal brand

• Define brand goals, gaps and values

• Create a compelling value proposition, adaptable for different contexts

• Effectively articulate benefits and results, to enhance perception

• Draft an action plan for closing the gaps and strengthening their brand back in the workplace

• Leverage their brand to engage credibly with clients and internal stakeholders

• Develop high quality relationships both internally and externally.

  

Program Length

1/2  day

  

Target Audience

This program is relevant for all staff to lift their profile internally and externally.

  

Maximum Number of Participants

12 participants

  

For more details and pricing please...

Mobirise
Sydney 

C12  372 - 428 Wattle Street
ULTIMO NSW 2007
(Postal C12 - 99 Jones Street
ULTIMO NSW 2007)

(02) 8014 7735

Melbourne

34 Somerset Place
MELBOURNE VIC 3000

0421 150 137






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